Survey Question Bank
Data collection zone - resources
- Bulletins/newsletters
- General/overview
- Scoping/design
- Ethical/legal
- Sampling
- Method/mode/instrument
- Questionnaire design
- Piloting/pre-testing
- Recruiting/retaining respondents
- Fieldwork/collection
Bulletins/newsletters
- Ipsos MORI: Understanding Research Methods (scroll to bottom of page)
- Office for National Statistics (ONS): Survey Methodology Bulletin
- Survey Research Methods
General/overview
- American Association for Public Opinion Research (AAPOR)
- Audience Dialogue: Know Your Audience: A Practical Guide to Media Research
- North Carolina State University, Public Administration Program: Survey Research
- ONS: Data Collection Methodology
- Research Methods Knowledge Base: Survey Research
- StatPac: Everything You Ever Wanted to Know About Surveys
- University of Leeds, Information Systems Services: Guide to the Design of Questionnaires
- What is a Survey?
- World Association for Public Opinion Research (WAPOR): ESOMAR/WAPOR Guide to Opinion Polls
Scoping/design
- Audience Dialogue: Know Your Audience: chapter 1, part A Planning audience research
- Research Methods Knowledge Base: Selecting the Survey Method
- The Survey System: Survey Design
- University of Reading, Statistical Services Centre: Guidelines for Planning Effective Surveys
- What is a Survey? Chapter 2 - How to Plan a Survey
Ethical/legal
- UK Data Archive Create & Manage Data pages
Sampling
- Audience Dialogue: Know Your Audience: chapter 2, part A Sampling
- FANTA-2 project: Sampling Guide
- Government Social Research Unit: What is sampling?
- International Household Survey Network (IHSN): Sampling - Concepts and methods
- North Carolina State University, Public Administration Program: Sampling
- Research Methods Knowledge Base: Sampling
- Statistics Canada: Sampling methods
- The Survey System: Sample Size Calculator
- University of California, Psychology: A Brief Introduction to Sampling
- Wikipedia: Survey sampling
Method/mode/instrument
Series |
Author |
Title |
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Question Bank |
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Question Bank |
Mode effects (PDF) |
|
Question Bank |
- See also:
- de Leeuw, E. (2008) 'Question Design and Measurement in Mixed Mode Research' (PPT)
- SDMI project: The Use of Scanner Technology for Collecting Expenditure Data in Mixed-Mode Social Science Surveys
- Audience Dialogue: Know Your Audience: chapter 7 Telephone surveys
- Audience Dialogue: Know Your Audience: chapter 8 Mail surveys
- NatCen: An analysis of mode effects using data from the Health Survey for England 2006 and the Boost Survey for London
- Research Methods Knowledge Base: Plus & Minus of Survey Methods
- Sainsbury, R., Ditch, J. and Hutton, S. (1993) 'Computer Assisted Personal Interviewing' social research UPDATE, 3. Retrieved July 31, 2009 from http://sru.soc.surrey.ac.uk/SRU3.html.
- Thomas, R. and Purdon, S. (1994) 'Telephone methods for social surveys' social research UPDATE, 8. Retrieved July 31, 2009 from http://sru.soc.surrey.ac.uk/SRU8.html.
- Wei Wei, C. (2003) 'Reducing error in mail surveys' Practical Assessment, Research & Evaluation, 8(18). Retrieved July 31, 2009 from http://pareonline.net/getvn.asp?v=8&n=18.
- What is a Survey? Chapter 8 - More About Mail Surveys
- What is a Survey? Chapter 9 - More About Telephone Surveys
Questionnaire design
Series |
Author |
Title |
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Question Bank |
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|
Question Bank |
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|
Johns, R. (2010) |
Likert items and scales (PDF) |
Office for National Statistics (2008) © Crown Copyright |
Harmonised Concepts and Questions for Social Data Sources: Introduction to Harmonised Standards (PDF) |
- See also:
- Campanelli, P. (2008) 'What Question Testing Methods Can and Can't Tell Us' (PDF)
- de Leeuw, E. (2008) 'Question Design and Measurement in Mixed Mode Research' (PPT)
- Harkness, J. (2008) 'Cross-cultural surveys and translation' (PPT)
- Sturgis, P. (2008) 'Field experiments for assessing question validity' (PPT)
- Audience Dialogue: Know Your Audience: chapter 3, part A Principles of questionnaires
- Boynton, P. and Greenhalgh, T. (2004) 'Selecting, designing, and developing your questionnaire' BMJ 328:1312-1315. Retrieved July 31, 2009 from http://www.bmj.com/cgi/content/full/328/7451/1312.
- Cano, V., Queen Margaret University: Questionnaire Design
- Farrall, S. et al (1997) 'Open and Closed Question' social research UPDATE, 17. Retrieved July 31, 2009 from http://sru.soc.surrey.ac.uk/SRU17.html.
- Frary, R. B. (1996) 'Hints for designing effective questionnaires' Practical Assessment, Research & Evaluation, 8(18). Retrieved July 31, 2009 from http://pareonline.net/getvn.asp?v=5&n=3.
- IHSN: Principles of questionnaire design
- MRS: Questionnaire design guidelines
- North Carolina State University, Public Administration Program: Survey Research: Survey design considerations
- Research Methods Knowledge Base: Constructing the Survey
- What is a Survey? Chapter 6 - Designing a Questionnaire
Piloting/pre-testing
Series |
Author |
Title |
|
Question Bank |
- See also:
- Campanelli, P. (2008) 'What Question Testing Methods Can and Can't Tell Us' (PDF)
- Sturgis, P. (2008) 'Field experiments for assessing question validity' (PPT)
- NatCen reports for clients
- ONS Data Collection Methodology: Cognitive testing
- van Teijlingen, E and Hundley, V. (2001) 'The importance of pilot studies' social research UPDATE, 35. Retrieved July 31, 2009 from http://sru.soc.surrey.ac.uk/SRU35.html
- What is a Survey? Chapter 7 - How to Conduct Pretesting
- Willis, G.B. (1999) 'Cognitive Interviewing: A "How To" Guide', presented at the 1999 Meeting of the American Statistical Association. Retrieved July 31, 2009 from http://appliedresearch.cancer.gov/areas/cognitive/interview.pdf.
Recruiting/retaining respondents (pre-contact)
- See also:
- SDMI project: Solving the Problem of Attrition in Longitudinal Surveys
Fieldwork/collection (contact)
Series |
Author |
Title |
|
Question Bank |
Survey interviewing (PDF) |
- See also:
- Audience Dialogue: Know Your Audience: chapter 4, part A Fieldwork
- MRS: Interviewers: some key points/find out more
- SQB search results for "interviewer instructions" documents










